Trinidad and Tobago - Trade Promotion and AdvertisingTrinidad and Tobago - Trade Promotion
The preferred advertising medium depends largely on the type of product or services and the target audience. Radio, print (mostly newspapers), television outlets, and outdoor signage are widely used. The widespread viewing of American programs via cable television raises demand for U.S. products. Given TT’s size, word of mouth also serves as an important advertising factor. Social media, especially Facebook, has quickly become the medium of choice for advertisers. Other types of social media such as YouTube, Instagram, and Twitter are also becoming increasingly popular and are used for marketing purposes.
Although TT has no laws or regulations governing product advertising and other forms of trade promotion, (except for a law protecting trademark use), the TT Bureau of Standards does regulate packaging and branding. For the most part, the industry is self-regulated by the Advertising Agencies Association of Trinidad and Tobago (AAATT) and the Advertising Standards Authority (ASA).
Advertising of professional services, such as those of doctors and lawyers, is generally not allowed. The Tobacco Control Act prohibits tobacco advertising and sponsorship.
22 - 24 St. Vincent St., Port of Spain; P.O. Box 122
Tel: (868) 623-8870/9; Fax: (868) 625-7211 (News), 623-2050 (Advertising)
Trinidad Express (Caribbean Communications Network)
35 & 37 Independence Square, Port of Spain
Tel: (868) 623-1711/8; Fax: (868) 627-1451
Daily News Limited
23A Chacon Street, Port of Spain
Tel: (868) 623-4929-31; Fax: (868) 625-8362
Email: newsday@newsday.co.tt
Television Stations:
CCN-TV6
35 Independence Square, Port of Spain
Tel: (868) 627-8806; Fax: (868) 623-0785
Email: sales@tv6tnt.com or enquiries@tv6tnt.com
TTT
11a Maraval Road, Port of Spain
Tel: (868) 622-4141
Email: info@ttt.co.tt
Cable News Channel 3 (CNC3)
Level 4, Guardian Building
22-24 St. Vincent Street, Port of Spain
Tel: (868) 627-5996 Ext. 5920; Fax: 8(68) 627-1109
Email: rosant@cnc3.co.tt Prepared by our U.S. Embassies abroad. With its network of 108 offices across the United States and in more than 75 countries, the U.S. Commercial Service of the U.S. Department of Commerce utilizes its global presence and international marketing expertise to help U.S. companies sell their products and services worldwide. Locate the U.S. Commercial Service trade specialist in the U.S. nearest you by visiting http://export.gov/usoffices.
Although TT has no laws or regulations governing product advertising and other forms of trade promotion, (except for a law protecting trademark use), the TT Bureau of Standards does regulate packaging and branding. For the most part, the industry is self-regulated by the Advertising Agencies Association of Trinidad and Tobago (AAATT) and the Advertising Standards Authority (ASA).
Advertising of professional services, such as those of doctors and lawyers, is generally not allowed. The Tobacco Control Act prohibits tobacco advertising and sponsorship.
Newspapers
Trinidad and Tobago Guardian (Guardian Media Limited)22 - 24 St. Vincent St., Port of Spain; P.O. Box 122
Tel: (868) 623-8870/9; Fax: (868) 625-7211 (News), 623-2050 (Advertising)
Trinidad Express (Caribbean Communications Network)
35 & 37 Independence Square, Port of Spain
Tel: (868) 623-1711/8; Fax: (868) 627-1451
Daily News Limited
23A Chacon Street, Port of Spain
Tel: (868) 623-4929-31; Fax: (868) 625-8362
Email: newsday@newsday.co.tt
Television Stations:
CCN-TV6
35 Independence Square, Port of Spain
Tel: (868) 627-8806; Fax: (868) 623-0785
Email: sales@tv6tnt.com or enquiries@tv6tnt.com
TTT
11a Maraval Road, Port of Spain
Tel: (868) 622-4141
Email: info@ttt.co.tt
Cable News Channel 3 (CNC3)
Level 4, Guardian Building
22-24 St. Vincent Street, Port of Spain
Tel: (868) 627-5996 Ext. 5920; Fax: 8(68) 627-1109
Email: rosant@cnc3.co.tt Prepared by our U.S. Embassies abroad. With its network of 108 offices across the United States and in more than 75 countries, the U.S. Commercial Service of the U.S. Department of Commerce utilizes its global presence and international marketing expertise to help U.S. companies sell their products and services worldwide. Locate the U.S. Commercial Service trade specialist in the U.S. nearest you by visiting http://export.gov/usoffices.