Generalizes on the best strategy to enter the market, e.g., visiting the country; importance of relationships to finding a good partner; use of agents.
Last Published: 7/20/2019
A local partner may be helpful to apply for government procurement projects. Visiting the market and making personal connections with local partners, agents, distributors, or clients is the optimal strategy to enter the TT market. Many businesses are family-run and are well-established over several years with significant goodwill in the local community.    Delegations from TT attend most major U.S. trade shows, so participation at the flagship U.S. trade shows is an excellent opportunity to make several contacts over a short space of time, followed by visits to the most promising prospects.  A comprehensive social media strategy can be extremely helpful in penetrating the market, as the TT consumer increasingly use online channels. Any company interested in entering the TT market should conduct extensive due diligence before committing.

Prepared by our U.S. Embassies abroad. With its network of 108 offices across the United States and in more than 75 countries, the U.S. Commercial Service of the U.S. Department of Commerce utilizes its global presence and international marketing expertise to help U.S. companies sell their products and services worldwide. Locate the U.S. Commercial Service trade specialist in the U.S. nearest you by visiting http://export.gov/usoffices.