How to Export

Each year, U.S. companies export well over 2 trillion dollars of goods and services. If you want your business to get in on the action, it’s important to figure out the best way to expand to new markets. The U.S. Commercial Service has developed this comprehensive video collection to help your small business become better equipped to enter the exciting exporting world.

Get Ready to Export

Small, medium, and large businesses all have the amazing opportunity to expand internationally, however there are several steps that must be taken to ensure that your company is ready to export. Find out the first steps to take by watching this informative series on export planning:

The "Get Ready to Export" Video Set:

  1. The Export Process Overview
  2. Are You Export Ready
  3. My Export Plan
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[Download video 29 MB]

Plan Your Market Entry Strategy

After creating your export business plan, it is time to develop a market entry strategy, and the first step involves conducting some international market research. This next set of videos describes the process and will help you learn how to select markets and learn about U.S. export regulations and foreign import regulations:

The "Plan Your Market Entry StrategyVideo Set:

  1. Research the Global Market Place
  2. Select Initial Markets
  3. U.S. Export Regulations
  4. Foreign Import Regulations
  5. Get Export Counseling  

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[Download Video 19MB]

Find Foreign Buyers

Finding buyers doesn't always come easy for small U.S. businesses looking to export to foreign markets. The third set of videos in the Exporting Basics video series will help your business find buyers and land international sales:

The "Find Foreign Buyers" Video Set:

  1. Sales Channels
  2. Find Foreign Buyers Part 1: Customized Services
  3. Find Foreign Buyers Part 2: Trade Shows
  4. Find Foreign Buyers Part 3: Trade Missions
  5. Find Foreign Buyers Part 4: E-Commerce
  6. Business Travel Abroad

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[Download Video 24 MB]

Get Paid and Finance Your Export Transactions

The U.S. Commercial Service offers two helpful videos that are all about getting paid. Watch the exporting videos for information on the many payment methods and financing options available to U.S. companies beginning to export.

The “Get Paid and Finance Your Export Transactions” Video Set:
  1. Methods of Payment
  2. Export Financing

Make the Export Sale

The fifth set in the Export Basics video series tells you what you need to know about making the export sale and getting your product out into overseas markets. Watch the video set today:

The “Make the Export Sale” Video Set:
  1. Preparing Your Product for Export
  2. Introduction to Free Trade Agreements
  3. Shipping Basics
  4. Pricing and Quotations
  5. Export Documentation

Managing Challenges

Exporting can be rewarding but challenging. Learn how to enhance your chances of success by managing your challenges, navigating any trade barriers, and knowing where to find help. Also, diversify your sales by exploring foreign government procurement opportunities. Start by watching the sixth set in the Exporting Basics video series.

The "Managing Challenges" Video Set:
  1. Protecting Your IP Abroad
  2. Due Diligence on Markets and Partners 
  3. Bridging Trade Barriers
  4. Foreign Government Procurement