Describes how widely e-commerce is used, the primary sectors that sell through e-commerce, and how much product/service in each sector is sold through e-commerce versus brick-and-mortar retail. Includes what a company needs to know to take advantage of e-commerce in the local market and , reputable, prominent B2B websites.
Last Published: 8/6/2019

Electronic Commerce is small but growing in Cameroon.  In December 2018, Africa’s e-marketing index report by the United Nations Conference on Trade and Development (UNCTAD) ranked Cameroon as the 10th largest e-commerce country in Africa.  Nigerian consumer goods giant Jumia is present and competitive in Cameroon. and the company has stated that 65 percent of its Cameroonian sales come via mobile phone.


 

Prepared by the International Trade Administration. With its network of more than 100 offices across the United States and in more than 75 markets, the International Trade Administration of the U.S. Department of Commerce utilizes its global presence and international marketing expertise to help U.S. companies sell their products and services worldwide. Locate the trade specialist in the U.S. nearest you by visiting http://export.gov/usoffices.