Cameroon - Market Entry StrategyCameroon - Market Entry Strategy
Almost all U.S. companies operating in, or attempting to enter, the Cameroonian market have a local presence. While this sometimes includes a physical office, companies often use local partners or agents. Because of the difficult bureaucracy, most projects require frequent face-to-face interaction with civil servants, and without a permanent presence, projects become lost in the various ministries.
Due diligence is a must for any company considering entry into the market. Government procurement is a long and arduous process in Cameroon, and understanding and enforcing legal agreements is painstaking work.