Describes what is customary in the market for sales and customer support.
Last Published: 7/22/2019
Argentines consider sales support and customer service important factors when deciding which products to buy. Argentine consumers are accustomed to home delivery and after-sales service. U.S. manufacturers should consider hiring local agents to provide customer support services.  Any product that requires operator training or needs after-sales technical service, such as medical equipment, should have a qualified local company ready to assist the customer. Company representatives who respond from neighboring countries tend to be less effective.
 

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