Identifies common practices to be aware of when selling in this market, e.g., whether all sales material need to be in the local language.
Last Published: 2/19/2019
Operating hours for most businesses in Slovenia are Monday through Friday from 8 a.m. to 4 p.m, and the majority of retail stores close by 7 or 8 p.m., with a few staying open until 9 p.m.  Most stores are open on Saturday mornings, and several shopping centers are open all day on Saturdays.  Larger grocery stores and shopping centers are typically open until 3 p.m. on Sundays. 

Many Slovenian consumers prefer to pay in monthly installments, even for lower cost goods.  Other approaches critical to marketing success include close and frequent contact with buyers, motivated and trained intermediaries, and aggressive market promotion. 

By law, user manuals for technical equipment and content declaration, with appropriate labeling requirements for goods, must be presented in the Slovene language.

 

Prepared by our U.S. Embassies abroad. With its network of 108 offices across the United States and in more than 75 countries, the U.S. Commercial Service of the U.S. Department of Commerce utilizes its global presence and international marketing expertise to help U.S. companies sell their products and services worldwide. Locate the U.S. Commercial Service trade specialist in the U.S. nearest you by visiting http://export.gov/usoffices.