Discusses opportunities for U.S. franchisers and legal requirements in the market.
Last Published: 11/1/2016
Franchising is one business model that has not been explored to its maximum potential in Lesotho. Franchises successfully operate in the sectors of fast food, clothing, office cleaning, motor dealers and repairs, insurance companies, and fuel. A few successful American franchises operate in Lesotho, including Avis Car Rental, Wal-Mart (Game), Federal Express, Coca-Cola, and Kentucky Fried Chicken. There is potential for other U.S. companies, both retail and service-oriented, to expand through franchising. The U.S. Embassy recommends consulting the OBFC for details on how to set up a franchise in Lesotho.

Prepared by our U.S. Embassies abroad. With its network of 108 offices across the United States and in more than 75 countries, the U.S. Commercial Service of the U.S. Department of Commerce utilizes its global presence and international marketing expertise to help U.S. companies sell their products and services worldwide. Locate the U.S. Commercial Service trade specialist in the U.S. nearest you by visiting http://export.gov/usoffices.