Bangladesh - Selling Factors and TechniquesBangladesh - Selling Factors
Consumer goods are marketed primarily through distributors based in Dhaka to a price-sensitive market with a growing appetite for higher-priced branded goods. Suppliers of capital goods, agricultural products and raw materials for RMGs and other export industries frequently market their products through local agents experienced in working with government and industrial buyers. U.S. firms may also consider promoting their products and services through the annual U.S. Trade Show, usually held in March in Dhaka, and co-sponsored by the U.S. Embassy and the American Chamber of Commerce in Bangladesh. For more information, please visit the American Chamber of Commerce in Bangladesh website.