Guinea - PricingGuinea - Pricing
While U.S. goods are popular in Guinea, the low-income market favors low-cost goods, especially from Asia. For low-cost items, if the difference in cost is not significant, consumers strongly prefer U.S. products. The average mark-up is 25 percent, but can range as high as 100-150 percent. While some American foodstuffs are imported by high-end grocers, the mark-up on these products is substantial, limiting the consumer base. In 2017, the government decreased value-added taxes from 20% to 18%. Certain staples such as rice and wheat, in addition to materials associated with investments in certain sectors, can secure exemptions from this tax.