Generalizes on the best strategy to enter the market, e.g., visiting the country; importance of relationships to finding a good partner; use of agents.
Last Published: 7/17/2019

All market entry strategies are applicable. Many U.S. companies enter the market through their subsidiaries in Finland. U.S. firms can overcome competition from the Scandinavian companies by offering high-quality products and services at competitive prices, and locally based after-sales support.
 

Prepared by our U.S. Embassies abroad. With its network of 108 offices across the United States and in more than 75 countries, the U.S. Commercial Service of the U.S. Department of Commerce utilizes its global presence and international marketing expertise to help U.S. companies sell their products and services worldwide. Locate the U.S. Commercial Service trade specialist in the U.S. nearest you by visiting http://export.gov/usoffices.



Estonia Trade Development and Promotion