Considerations about distribution channels for exporters. This information is part of the U.S. Commercial Service's "A Basic Guide to Exporting".
Last Published: 10/20/2016
Distribution Considerations

Here are some questions to consider when distributing your product:
  • Which channels of distribution should your company use to market its  products abroad?
  • Where should your company produce its products, and how should it distribute them in the foreign market?
  • Are there warehouse facilities available in the foreign market to shorten supply lines, save money on freight, and get the products to buyers faster?
  • What types of representatives, brokers, wholesalers, dealers, distributors, or end use customers should you use?
  • What are the characteristics and capabilities of the available intermediaries? • Should you obtain the assistance of an EMC or an ETC?