Describes what is customary in the market for sales and customer support.
Last Published: 11/27/2019
Customer service and support are fundamental to successfully penetrating and retaining market segments for most products and services.  Any product that requires operator training or needs after-sales technical service must have, in effect, a qualified local company ready and able to assist the customer.  Due to Chile’s relatively close-knit society, company reputations can be made or lost in a fairly short period of time.
 

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