This is a best prospect industry sector for this country. Includes a market overview and trade data.
Last Published: 11/19/2019

Information and Communications Technology

Overview
Growth in Portugal’s ICT market has continued to expand rapidly and its value is expected to reach €8 billion this year (2.2% growth compared to last year). This growth is driven by interest in cloud computing, big data and analytics, cyber security solutions, mobile and social business industries. There are a number of Portuguese ICT companies with a strong presence in Portuguese speaking countries in Africa and Brazil.
As one of the EU countries with the highest fibre to the home penetration and a front runner 3G, 4G infrastructure investment, the Portuguese market is quite attractive to cloud computing, big data and analytics, mobile and social business industries.
Internet of Things (IoT) will also play a key role in the coming years and according to IDC’s estimates there will be 68.1 million devices in use and connected to the internet in Portugal by 2020.
Leading Sub-Sectors
  • Smart Cities
  • HealthIT
  • e-Commerce
  • Cyber Security
Opportunities
There are significant opportunities in clouding, data analysis and software development, as Portuguese companies are shifting.
The use of Information and Communications Technology in Smart Cities is also creating several opportuinites as cities want to implement technologies that increase public benefit and improve the standard of living, as well as promote greater cooperation among citizens, business and the city, as well as other actors in the public sector.
Portugal also has tech savvy and well-educated younger generation.  In this new era of digital transformation, consumers are becoming more aware of the benefits and ease of using health IT services and products.  End users, particularly in the younger generation, are increasingly aware of new innovations and are seeking these products. Customized mobile platforms that address needs of users are well accepted. Portugal is open to new products, new services and welcomes new strategic health ideas to be applied in different industries covering all areas in the health sector.
Health IT companies should focus on creating platforms or apps that are easy to use and satisfy both users and clinicians.  As healthcare prices rise, digital health must look at the economic benefit of payers.  Cyber security is another challenge, all digital platforms must secure personal information as well as satisfy legal regulators.
Events
Web Summit 2019 (Lisbon Portugal - November 4-7, 2019): https://websummit.com
Web Resources
Portuguese Software Association: https://www.assoft.org
Portuguese Association for the Development of Communications: http://www.apdc.pt/
Portuguese Innovation Center (INTELI): http://www.inteli.pt/pt/go/smart-cities-portugal
World Health Organization: http://www.euro.who.int/en/countries/portugal

 

Prepared by the International Trade Administration. With its network of more than 100 offices across the United States and in more than 75 markets, the International Trade Administration of the U.S. Department of Commerce utilizes its global presence and international marketing expertise to help U.S. companies sell their products and services worldwide. Locate the trade specialist in the U.S. nearest you by visiting http://export.gov/usoffices.