Includes websites relevant to selling US products and services in this country, highlighting resources for small- and medium-sized enterprises.
Last Published: 8/15/2019

International players have a strong influence on business to consumer (B2C) retailing platforms in Italy, due in part to the low level of Italian firms selling online. The major online retailers in Italy are Amazon.it and eBay.it which together account for more than 30% of online retail sales. Our popular e-commerce sites include: Subito.it, Kijiji.it, Aliexpress.com, Zalando.it, Autoscout24.it, Groupon.it and more. Furthermore, ePrice.it and Saldiprivati.it are controlled by Banzai Srl, Italy’s leading e-commerce operator.

There are many specialized wholesale business to business (b2b) platforms different industry sectors. Websites include Alibaba.com, Esprinet (wholesale distribution of IT and consumer electronics in Italy) and Rhiag (wholesale distributor of auto parts). These wholesale distributors offer the most efficient way for a U.S. SME to get a foothold in the Italian e-commerce b2b market.

EU websites
Coordination of the laws of the Member States relating to self-employed commercial agents (Council Directive 86/653/EEC)
Agreements of Minor importance which do not appreciably restrict Competition under Article 101(1) of the Treaty establishing the European Community
Directive on Late Payment
European Ombudsman
EU's Data Protection Directive (95/46/EC)
EU's General Data Protection Regulation (GDPR)(2016/676/EC)
Information on contracts for transferring data outside the EU  
EU-U.S. Privacy Shield
EU Data Protection Home page
Consumer Rights Directive
Distance Selling of Financial Services
E-commerce Directive (2000/31/EC)
EU VAT Directive 2006/112/EC and its Implementing Regulation 282/2011
The Unfair Commercial Practices Directive /
Nutrition and Health claims made on foods- Regulation 1924/2006
Regulation on Food Information to Consumers
EU-28 FAIRS EU Country Report on Food and Labeling requirements
Health & Nutrition Claims
Tobacco Policy
Product Liability
Product Safety
Legal Warranties and After-Sales Service
Copyright
European Patent Office (EPO)
EU Intellectual Property Office (EUIPO)
World Intellectual Property Organization (WIPO) Madrid

U.S. websites
IPR Toolkit
EU Public Procurement
Local Professional Services

 

Prepared by our U.S. Embassies abroad. With its network of 108 offices across the United States and in more than 75 countries, the U.S. Commercial Service of the U.S. Department of Commerce utilizes its global presence and international marketing expertise to help U.S. companies sell their products and services worldwide. Locate the U.S. Commercial Service trade specialist in the U.S. nearest you by visiting http://export.gov/usoffices.